LAYERING PERFECTION
Wrap yourself up in our Logo ruana, or our Logomania ruana for the ultimate cozy-chic look. The luxe alpaca blend and striking logo motif make it the perfect layering piece for any outfit.
PONCHO POWER
WOMEN'S
RUANAS
Inspired by the essential gaucho poncho, our unisex ruana is perfect for layering as the weather cools. Crafted from a sumptuous alpaca blend, the two-tone design is the definition of cozy elegance, with a bold yet restrained logo integrated into the hem.
SHOP WOMEN'S RUANAS
PONCHO LOVE
Elevate your wardrobe with our Logomania ruana, featuring a striking logo integrated into the hem. You'll love the alpaca blend for its sumptuous feel and warmth.
DISCOVER THE MEN'S RUANA COLLECTIONGAUCHO INSPIRED
MEN'S RUANAS
We love a graphic motif, and there's arguably no better place to showcase one than on a capacious poncho. Our signature logo print commands full attention on our unisex ruanas, rendered in a luxe alpaca blend.
SHOP THE ENTIRE MEN'S RUANA COLLECTIONGAUCHO INSPIRED
MEN'S RUANAS
We love a graphic motif, and there's arguably no better place to showcase one than on a capacious poncho. Our signature logo print commands full attention on our unisex ruanas, rendered in a luxe alpaca blend.
SHOP THE ENTIRE MEN'S RUANA COLLECTIONNew York Fashion Week ‘22
"With promising young designers, this new luxury Argentine brand reinterprets a national icon to make it chic and global."
Argentina's Newest Fashion Brand Gaucho - Buenos Aires Graces Cover of First Ever Marie Claire Argentina.
"Gaucho is among the most interesting brands on the Argentinian scene that showed at Designer's BA."
"Gaucho - Buenos Aires, the new luxury fashion brand from Argentina, presents its second collection at Designers BA."
"(Gaucho) is using Argentina’s cowboy, or “gaucho,” culture to make leather products with a contemporary twist blending Buenos Aires’ uniqueness and glamour."
